Paul Davis & The ALS Ice Bucket Challenge

We have all become captivated with ALS Ice Bucket Challenge videos over the past month. It is always fun to see someone dump water on themselves, and the fact that it is for a good cause makes it even better.

ALS stands for amyotrophic lateral sclerosis, which is commonly called Lou Gehrig’s Disease. What is ALS? The ALS Assocation website describes it as “a progressive neurodegenerative disease that affects nerve cells in the brain and the spinal cord”. The Ice Bucket Challenge began as a way to raise awareness for this disease. It begins with a challenge extended from one person to another to either donate a specified amount to charity that supports ALS or dump a bucket of ice water on their head. After accepting the challenge, the person then challenges another handful of people to the same choice. (The exact specifications of each challenge may vary and many have chosen to donate and have ice water dumped on them.)

We probably don’t have to tell you that Ice Bucket Challenge videos have become a sensation. The ALS Association has received over $100 million in donations from July 29 to August 29.

Along with millions of others, Paul Davis Restoration has accepted this challenge. There are several franchises across the country have helped raise ALS awareness in their local communities through this challenge.

So as you search for worthwhile videoss in Northeast DFW today, keep an eye out for Paul Davis contributions.